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The online portfolio of ABK Reilly. To navigate click on the floating menu that trails the mouse arrow.
CLIENT: Dune Lodge
INFO: Dune Lodge is guest house behind a series of dunes in Hout Bay. The client required a logo that incorporated colours that were distinct from their competitor which was predominantly blue. Orange was chosen as the predominant colour to distinguish it from competitors while reflecting a dune theme.
DEPLOYED: Print
USED: Pencil sketch then traced in Adobe Illustrator with Wacom Tablet
CLIENT: LogWorld
INFO: LogWorld is a company that specialises in the manufacturing of custom-made containers for the transportation of car manufacturing related products. The client wanted the logo to be simple and technical. The colours of the logo were inspired by drawing schematics and blue prints. The stacked geometric structure alludes to efficiently packed products.
DEPLOYED: Print
USED: Adobe Illustrator
LINK: LogWorld
CLIENT:The African Pulse
INFO: The African Pulse, a UK based organisation promoting HIV / AIDS awareness to primary school children in Africa in order to reach them before they become sexually active.
DEPLOYED: Print
USED: Pencil sketch traced in Macromedia Freehand 11.
LINK: The African Pulse
CLIENT: kl!k kl!k
INFO: kl!k kl!k is an online store that sells online store infrastructure within a few clicks. The choice to spell click with the letter k and an exclamation mark comes from their use in spelling Khoi and San words. This was meant to indicate kl!k kl!k is an African based company. The hot rod theme on a shopping cart was to express the speed of the kl!k kl!k process. kl!k kl!k is also an onomatopoeic play on the computer mouse clicking.
DEPLOYED: Web
USED: Pencil sketch traced in Adobe Illustrator.
LINK: kl!k kl!k
CLIENT: Chlorissa's
INFO: Chlorissa's is range of homemade food and snacks with a twist on traditional recipes. The name Chlorissa's and the slogan "vast delicious" is meant to hint at that with the subtle word play.
It's branding has a splash of queer-centric humour meant to appeal to it's target market without being exclusionary.
Subversively humorous to the informed and cute to outsiders.
DEPLOYED: Print and rubber stamp.
USED: Adobe Illustrator.
CLIENT: DON'T BE A NAAI
INFO:DON'T BE A NAAI is a range of lifestyle products which include clothing, postcards, posters, a book, etc.
It is a tongue in cheek way of making fun of an aspect of human nature using a Cape Town colloquial expression.
The context of the word NAAI in the DON'T BE A NAAI name is the English equivalent of the word bastard.
DEPLOYED: Print, Clothing and Web.
USED: Adobe Illustrator and FontLab Studio.
LINK: website | facebook | twitter
CLIENT: Lyderkane
INFO: As part of my post graduate degree I had to write a thesis and complete a practical.
For my practical I shot a music video for Cape Town rock band Lyderkane. It received mention in Blunt magazine.
DEPLOYED: Web
USED: Apple Final Cut Pro.
LINK: Lyderkane
CLIENT: Phola Coal
INFO: Phola Coal required a two part induction programme. One part was for visitors and the other for employees.
DEPLOYED: Internal database.
USED: Adobe Illustrator, Adobe Flash and Audacity.
CLIENT: Anglo Coal
INFO: The Anglo Coal training programme.
DEPLOYED: Internal database.
USED: Apple Final Cut Pro, Adobe Illustrator, Adobe Flash and Audacity.
CLIENT: Anglo Coal
INFO: The One Anglo One Goal campaign was created to use soccer as a vehicle for team building leading up to the 2010 soccer world cup.
The One Anglo One Goal 2010+ campaign was an extension to the One Anglo One Goal campaign. The presentation was created to layout the strategy for One Anglo One Goal 2010+ after the One Anglo One Goal campaign.
DEPLOYED: Interactive CD presentation.
USED: Adobe Illustrator, Adobe Flash and Audacity.
CLIENT: Anglo Coal
INFO: Part of the outcomes for the One Anglo One Goal campaign was to train leadership skills using soccer. A coaching manual was created to use in leadership workshops.
DEPLOYED: Print.
USED: Adobe Illustrator and Adobe InDesign.
CLIENT: Anglo Coal
INFO: The One Anglo One Goal campaign included a soccer tournament where different mines formed soccer teams and played against each other.
DEPLOYED: Print.
USED: Adobe Illustrator.